Young, cash-strapped Millennials are leaning on their parents for help today. Still they’re not letting old-fashioned barriers like credit scores stand in the way of big purchases. Meanwhile, their af … Read more

You know it is 2017 when you can officially count a glass of wine or reading a good book as part of your self-care routine. But, what does self-care really mean? According to CEB Iconoculture res … Read more

Ad-blocking software popularity is growing across desktop and mobile devices, despite the best efforts of Facebook and Google to stem advances, according to PageFair’s 2017 Adblock Report. All told, i … Read more

From live streaming to stories to 360 views, video is not only popular but constantly evolving. So much so, Snapchat is partnering with Nielsen to give brands the ability to buy their audience. But be … Read more

How’s that 2017 marketing plan working out for your brand so far? Does it lean into social media? Does it leverage the many new features Facebook launched in 2016 to further connectivity—like live vid … Read more

Let’s talk UGC, shall we? Do you use branded hashtags? According to Adweek, 54 percent of Millennials want their friends and the brand to know they like the product, whereas 50 percent of Boomers do n … Read more

Tis the season for giving, forging connections and the flu? Yes, that’s right. Let’s take a look. Give: Rethink Breast Cancer has created thoughtful Give-A-Care products to gift one-by-one or send cur … Read more

My siblings and I didn’t have a pediatrician when we were kids. Everyone in my house saw the family doctor. (Except for daddy, who self-medicated the rare virus with a strict regimen of warm Vernors, … Read more

Scroll. Tap. Click. Shop? Yes, it’s true. Instagram announced they will be rolling out a new feature to let brands and businesses tag their products in posts, linking them to the product page and onto … Read more

Look who’s talking money now. Gen We is growing up and growing into bank accounts, credit cards and student loans. They’re approaching finances with eyes wide open, taking a decidedly sophisticated ap … Read more