Lori Bahnmueller

Partner, Senior Strategist

Pathfinder. Guide. Trailblazer. Lori can find the best way to get from Point A to Point B. She’ll find Point A if that’s what’s needed to start. She’s strategic, focused and energetic. She’s adept at managing and implementing plans, budgets, staff and ROI. She adds to our depth of experience in healthcare, wellness, financial services, nonprofits and marketing to women.

Before Brogan, Lori wore lots of hats in the marketing discipline. She’s been the client. She’s been on the agency side. She’s been PR director, marketing vice president, public affairs director, account manager, corporate spokesperson, employee communicator and journalist. She understands the benefits of paid and unpaid media, social media and traditional media. The result is a unique perspective on how it all works and works together.

Lori earned a Bachelor of Arts in journalism at Arizona State University and holds a Master of Business Administration from Cleary University.

In her free time, Lori works with local charities and community organizations and volunteers in the classroom. She serves on the Southwest Economic Solutions Board and is secretary for the Berkley Orchestra Association Board of Directors. She’s also a wife, mother, enthusiastic reader, shopper, cat owner and yoga enthusiast.

Lori's Blog Posts...

"That's 2017." This from my 14-year-old daughter, Sofia, in response to my confusion over trolls who litter the Money Diaries website. Launched in 2016, Money Diaries is a website featuring more than 100 diaries...
I wonder what’s in her wallet? That’s the gist “Money Diaries” at Refinery29, a New York-based website that publishes the daily personal financial decisions of Millennial women. Think Bridget Jones Diaries for the gal who...

Why Brogan?

Results. Strategic insights that deliver more "aha" moments. Creative that makes an emotional connection. Account service that creates happy clients. And metrics that move your business forward. We guarantee you'll be delighted.

Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

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