New billboards honor Wally Bronner.

Tourism Giant Recognized By Business Acquaintance

[Birmingham, MI] - The late Wally Bronner is being remembered in a unique way thanks to the Brogan & Partners ad agency.

Two new billboards have been erected in Lansing and Birch Run in memory of Frankenmuth’s tourism giant.

Bronner, who died April 1, was the owner and creator of Bronner's Christmas Wonderland -- the world's largest Christmas store.

One of the 14-by-48-foot signs was erected Thursday, along Interstate 496, east of Waverly in Lansing, while the other is currently under construction along...Read more

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Brogan & Partners names Scott Werner managing partner.

[Birmingham, MI] - Longtime agency partner Scott Werner takes the reins this week as Managing Partner at Brogan & Partners Convergence Marketing, part of the award-winning firm's practice of rotating the key position among top management.

Werner takes over for Maria Marcotte who served as managing partner over the last year. Marcotte will continue her role as agency partner and chief operating officer.

Werner is now responsible for leading day-to-day operations and implementing strategy set forth by the Board of Directors, with support from the agency's partners. He'...Read more

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Brogan & Partners names Julia Shea as partner.

Shea Leads The Agency's Award-Winning Healthcare Division

[Birmingham, MI] - Brogan & Partners Convergence Marketing has named a new partner - Julia Shea, who leads the agency's wildly successful Healthcare Division.

"Julia knows healthcare marketing from the inside out," said Marcie Brogan, CEO of Brogan & Partners. "In addition to agency experience, Julia was marketing director at two New England hospitals, making her an ideal partner to lead our new Healthcare Division."

Shea has long served Brogan's healthcare clients with award-winning marketing...Read more

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Economy has Michiganders ready to leave state, Brogan survey finds.

70% of young people, 62% of Detroiters would leave state if they could

[Birmingham, MI] - Michigan's economic woes seem to be taking a toll on the morale of Michiganders and could lead to a serious brain drain if young people leave the state as they'd like to, according to survey results released today by Brogan & Partners, a Birmingham-based marketing firm that conducts the statewide Brogan Survey.

The 600-person telephone poll asked adults "If you had the opportunity to leave Michigan and move to another state, would you?" While 45% of those surveyed said they would...Read more

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North Carolinians in serious denial about weight problems.

Brogan Survey Finds Adult Obesity Nearly Eight Times Higher Than Residents Admit

[Raleigh, NC] - If the first step toward solving a problem is admitting that you have one, North Carolina residents haven't yet taken that step toward solving the obesity crisis that plagues the state. That's the finding of the latest Brogan Survey, a statewide poll of North Carolinians on topics ranging from health care to current events to the economy.

When asked how they would classify their own weight, only 3% of North Carolinians said they consider themselves obese. State data shows...Read more

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As school starts, North Carolinians hand out average grades to state's leaders, Brogan survey shows.

Elected Leaders Lowest at C; Business and Civic Leaders Highest at B-

Raleigh, NC - As schools start a new year around the state, North Carolinians are giving mediocre but passing grades to the state's elected and education leadership, while rating civic and business leaders slightly higher, according to the latest survey from Brogan & Partners, the Raleigh-based marketing agency that conducts the Brogan Survey.

The 600-person telephone poll asked adults statewide to grade groups of leaders based on how well they are "currently serving the State of North Carolina." The choices...Read more

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Brogan Survey: North Carolinians think drought response not strong enough.

Statewide Survey Shows 7 out of 10 Want More Done

Raleigh, NC - The latest statewide survey released today by Brogan & Partners Convergence Marketing found that most North Carolinians are serious about drought conditions, with 71% of respondents saying more needs to be done to relieve conditions. The 600-person random-digit dial telephone survey also found that 75% of respondents said they have personally cut back on water use.

When asked about the severity of the drought, 85% of North Carolinians classified it as serious or extremely serious. Just over 12% classified the...Read more

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Brogan & Partners recognized for work with greater Raleigh Convention and Visitors Bureau.

Raleigh, NC - Brogan & Partners Convergence Marketing announced today that the agency won two honors at this year's North Carolina Association of Convention and Visitor Bureau's Annual Awards Banquet, including the highest honor given for a print ad. The Raleigh agency received a Platinum Award for the Best Trade Print Ad and a Gold Award for Best Destination Marketing Initiative, both for projects completed with the Greater Raleigh Convention and Visitors Bureau (GRCVB).Read more

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Michiganders think Chrysler sale will improve company, Brogan survey says.

40% Also Express Interest in Alternate Ways to Buy Cars

[Birmingham, MI] - Most Michiganders believe that the recent sale of Chrysler will allow the company's performance to improve or remain the same, according to survey results announced today by Brogan & Partners, a Birmingham-based marketing firm that conducted the statewide Brogan Survey.

Optimists about the Chrysler sale outweigh pessimists two to one, with 33.3% saying the company should perform better versus 17.8% saying it will perform worse. 39.5% felt it would make no difference.

The 600-person...Read more

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Michiganders hand out tough grades to state's leaders, Brogan survey says.

Elected Officials Lowest at D+, Civic Group Leaders Highest at B-

[Birmingham, MI] - Michiganders feel that no group of leaders in the state deserves a grade above a B-, and most are scoring at a C or lower, according to survey results released today by Brogan & Partners, a Birmingham-based marketing firm that conducts the statewide Brogan Survey.

The 600-person telephone poll asked adults statewide to grade groups of leaders based on how well they are "currently serving the State of Michigan." The choices were aligned like a report card: A, B, C, D or F. The report...Read more

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Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

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