Agency Also Wins Multiple Healthcare Advertising Awards
(Birmingham, Mich., June 19, 2012) – Brogan & Partners, one of the leading advertising and marketing agencies in Michigan, has once again earned national recognition for campaigns produced for several of its health care industry clients. This year, Brogan was awarded for its work on behalf of the Michigan Department of Community Health (MDCH), Covenant HealthCare and the Michigan State Medical Society (MSMS).
The award wins were announced by Ellyn Davidson, managing partner of Brogan & Partners.
Brogan received three gold Aster Awards, an elite national awards program dedicated to recognizing the most talented healthcare marketing professionals for excellence in advertising and medical marketing. Brogan’s work on a Transit Series for Covenant HealthCare, the MDCH Maternal Mobile Health Site and a magazine ad for the MSMS all were given top honors. Entries are judged on creativity, layout/design, typography, production, knowledge transfer and overall quality.
The Covenant HealthCare Transit Series and MSMS magazine ad also were winners of 29th Annual Healthcare Advertising Awards, sponsored by Healthcare Marketing Report, receiving silver and bronze honors, respectively. Additionally, another Brogan project on behalf of the MSMS received an award of merit in the poster category.
The judging panel reviewed nearly 4,000 entries based on creativity, quality, message effectiveness, consumer appeal, graphic design and overall impact.
“It is always an honor to have the Brogan team and our work recognized nationally,” said Davidson. “However, what is truly rewarding for us is to have clients who allow us to develop compelling and creative advertising campaigns that ultimately achieve their marketing objectives.”
About Brogan & Partners
Brogan & Partners creates and converges advertising, social media and mobile media with an emphasis on brand engagement and specialties in health care marketing and marketing to women. Since its start in 1984, Brogan & Partners has built a solid reputation on results-driven campaigns that build brands, transform opinions and deliver consistently excellent ROI for its clients. The agency is headquartered in Birmingham, Mich. and has a service office in Cary, NC. For more information, visit brogan.com.
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Media Contact: Hope Brown, PublicCity PR – hbrown@publiccitypr.net; 248.346.3399
